Share, respect, celebrate Aboriginal & Torres Strait Islander Culture

At a time when voices of division are growing louder, it’s more important than ever to come together and celebrate the rich, living culture of Aboriginal and Torres Strait Islander peoples.

We have walked this land for over 65,000 years—creating a tapestry of history, traditions, and wisdom that shapes the identity of Australia today.

We all have an opportunity to stand united in our pride for this extraordinary heritage.

Just as the world reveres the ancient Greeks, Egyptians, the Mayans and the Incas for their wisdom, innovation and enduring legacies, let’s shine a light on the beauty, strength, and resilience of Aboriginal and Torres Strait Islander cultures and honour them with the respect they deserve.

This isn’t just our story.

It’s the story of every Australian.

We all deserve to see ourselves in it.

Why it matters

Racism, ignorance, and fear-mongering have no place in Australia. Recent events, including the rise of divisive rhetoric and harmful political policies, have attempted to undermine the dignity of Aboriginal and Torres Strait Islander peoples. But we refuse to let these forces define us.

Every time we gather in celebration, every time we learn and engage with Culture, we take a stand against division and show that we, as a country, choose respect, inclusion, and unity.

We are unbreakable.

But we have carried this hurt

for too long.

Strength is in our unity

We believe that when we stand together, we can overcome any challenge. By celebrating Aboriginal and Torres Strait Islander cultures—through art, music, ceremony, and conversation—we strengthen the fabric of this country.

Let’s open our hearts and minds to learn, to listen, and to grow as one. This isn’t just about a flag or a Welcome to County ceremony—this is about our collective spirit and collective national pride.

We were never meant to fit in —
we are meant to fit together.

What you can do

Here’s how you can be part of this movement:

Learn & Share: If you don’t know, ask why. Learn about Aboriginal and Torres Strait Islander histories, stories, and customs. The more you understand, the better you’re equipped to break down the myths and misinformation.

Speak Out: Challenge racist and harmful rhetoric. Use your voice to stand up for what’s right. Every conversation has the power to change hearts and minds.

Support: Stand alongside Aboriginal and Torres Strait Islander communities. Show your support for policies, organisations, and initiatives that uplift and celebrate our voices.

Celebrate: Attend local events, engage with Indigenous artists and performers, and participate (respectfully, and where appropriate) in ceremonies. Be part of celebrating our Culture that has endured for millennia.

Together, We Can Make a Difference

Let’s turn celebration into action – make a stand for Aboriginal and Torres Strait Islander peoples.

The strength of our country lies in its diversity, and it’s time to embrace it. Together, we can be the change that empowers and unites our country for a future of respect, pride, and shared success.

Watch the video, share the message, and be part of this important moment in our history.

Together, we can shape a future that honours every Australian.

We know where we can be –
in a bright future
that includes everyone.

Speak out

Got a comment or query? We want to hear from you.

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